Sometimes innovation is a disruptive breakthrough.
Sometimes innovation simply makes existing technology easier and more practical.
Last week, 20|20 announced the release of QualMeeting 2.0. Though not as “disruptive” as some of our other software, is is a dramatic step forward for the research industry since webcam interviewing will be easier, more reliable and have more interviewing options than ever before.
Here is some info:
Overall, webcam interviewing is a fast-growing qualitative research methodology because it allows the researcher to interview people without geographic restrictions and it is very cost-effective, particularly since travel is eliminated. It is a real-time use of technology that relies on the coordination of recruiting, project management and four technology nodes: QualMeeting technology, participant’s webcam, moderator’s webcam and the audio conferencing system. 20|20 has developed new technology and processes to eliminate glitches and provide a stress-free user experience for researchers and clients.
Here are some of the updates that make QualMeeting 2.0 the industry’s best video interviewing platform.
Advanced Interviewing Toolset. New interviewing tools such as drag-and-drop card sorting, polling questions and storyboarding bring added richness to interviews. Results can be aggregated across interviews or groups giving the researcher powerful new analytical tools.
Virtual Lobby. 20|20 developed a separate room, like the waiting room in a focus group facility, for respondents to await their interview time. While waiting, a 20|20 technician checks their video and audio to ensure a good interviewing experience for the moderator and clients. New transition technology ensures a smooth transition to the interviewing room.
“Behind the Glass” Client Audio. Clients can watch and listen to interviews from multiple locations. They can even hold discussions during the interview without worrying that respondents will hear their conversations. This feature can also be used for real-time translations.
Real-Time Transcriptions. Provides a simultaneous text record of the interview. Though not perfect, this feature can dramatically speed analysis by allowing the researcher to search key terms and play the video from that point. Reporting, and even video editing, becomes much faster and easier. Of course, post-interview full transcriptions are always available.
Video Clip Editing. The researcher provides direction; the QualMeeting team creates the video clips for analysis or a montage you can use as a video report.
QualMeeting+Plus Service. You take care of the Study Design, Moderating and Analysis. 20|20 QualMeeting experts take care of the rest. Period.