Sometimes, the best reading is simple reading that makes you think.
Last week, I attended the AQR/QRCA World Qualitative Conference in Budapest, Hungary (a fabulous city by the way). The Twitter feed (#aqr/qrca)was very active. Here is a collection of tweets. Maybe one or more will stimulate a thought that will change your day.
Interesting to use the word respondent. We only say participant now to see them more as an involved part of the process. #aqrqrca
Research participants always know if mod’s attention and concern is more directed at the people behind than in front of them #aqrqrca
MR doesn’t exist without a positive relationship with willing respondents – love that day 2 is focusing on this ! – JS #aqrqrca
Millennials have high brand engagement and literacy. They’ve grown up with a backdrop of doom and gloom. But entrepreneurial too #aqrqrca
Millennials are adept at dodging the brand bullets thrown at them. Blocking some, ignoring others. Brands are annoying. #aqrqrca
Ask not what your status or tweets can do for you, but what they can do for others. If it’s all about you, it’s annoying. #aqrqrca
Accelerate pace of technology and new ways to reach people in MR – millenials and Ikids aren’t even using email anymore. #aqrqrca
#AQRQRCA We’ll always be adopting new, different media as people use it. But we can never do wothout face-to-face conversations
“People have got into the habit of not concentrating” so we need to do things differently. Anna Goraczka & Michal Protasiuk #AQRQRCA
A game needs rules… and restrictions (of a game) make people think better susan fader #aqrqrca