We posted a new case study over at 2020research.com and we encourage you to check it out. It provides a glimpse at just one of the many outside-of-the-box ways you can use our online qualitative research tools. In this case, we’re talking about QualBoard, but the project wasn’t your typical bulletin board focus group. Our [...]
Isaac Rogers, our director of innovation, is in Kennesaw, Ga., this week for the 2011 Market Research in the Mobile World (MRMW) Conference. Here are his thoughts on day one: The format so far has been really stimulating; each presenter gets 20 minutes followed by 10 minutes of Q&A. I’m impressed not only by the [...]
The marketing research industry is changing. No one can dispute that fact. But it’s not cause for panic, as Michelle Finzel of Maryland Marketing Source points out in this post on Quirk’s. Take, for example, our business. Here at 20|20 Research, we’re known for our robust but easy-to-use online qualitative research tools, but we also [...]
In this month’s issue of Quirk’s are the findings from an annual salary survey. While it’s always interesting to take a look at what people are making, what struck us as most compelling about this piece were some of the open-ended, qualitative responses from respondents. The responses offer insight into what researchers are feeling challenged [...]
Thursday’s Webinar on Mobile Research: Great Hope or False Dawn that was conceived by Leonard Murphy over at GreenBook Blog was a lively debate for the “soul of the future of research.” The following participants were moderated by Roxana Strohmenger of Forrester Research: Michael Alioto, Vice President, Marketing Sciences, Gongos Research Reg Baker, COO, Market [...]
The forecast for advertising spending aimed at reaching users on mobile devices is expected to grow dramatically over the next five years. And with it, is likely to come the need for more qualitative research related to mobile usage. According to an article in DigiDayDaily, research conducted by Gartner Research pegs worldwide spending on mobile [...]
20|20 is a worldwide leader in traditional and online qualitative research. Since our founding in 1986, 20|20 has been dedicated to research excellence. Our qualitative facilities in Nashville, Charlotte and Miami are annually “Top Rated” by our clients in both industry surveys and our own satisfaction surveys. Today, 20|20 is considered one of the most innovative and technologically advanced firms in the industry. Even so, we never forget our roots of service to our clients and dedication to the practice of excellence in research. That is why, at 20|20, we are Helping You Do Better Research.
Recent Comments